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About Whitman Publishing Whitman Publishing is the leading producer of numismatic reference books, supplies, and products to display and store coins and paper money. Our high-quality books educate readers in the rich, colorful history of American and world coinage, paper currency, tokens, and medals, and teach how to build great collections. Archival-quality Whitman folders, albums, cases, and other holders assist in keeping collectibles safe and allow them to be shown off to friends and family. Whitman is also the home of H.E. Harris postage stamp collecting supplies, including: albums, supplements, kits, books, and more.

Our Products Whitman Publishing has been in the numismatic and philatelic publishing field for almost 90 years. Our flagship titles have been the “Bibles” of the hobby since 1942 (the Blue Book) and 1946 (the Red Book). Whitman’s coin boards, folders, and albums have organized and displayed hundreds of thousands of coin collections for generations. Today we continue this long tradition with new products and publications, and the same dedication to accuracy, quality, innovations, and solid research. We design our products to appeal to all collectors for their personal collections or to be given as gifts to all ages.

Our Customers Whitman Publishing strives to meet the needs of our customers. Our customers range from the new collector just entering the hobby to advanced collectors with years of experience. Our team has a mission to maintain life-long, valuable relationships with our customers to deliver value-added service with the highest level of quality.

Official Red Book: A Guide Book of Collectible Postcards


Official Red Book: A Guide Book of Collectible Postcards

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A Guide Book of Collectible Postcards

Postcard collecting has been a popular American pastime since the hobby's Golden Age more than a hundred years ago. For today's collector, postcards offer historic photography, snapshots of pop culture and everyday life, colorful works by famous artists—and the thrill of the hunt as you build your collection.

At long last there's a full-color overview and in-depth guide to this fascinating hobby. The 432-page Guide Book of Collectible Postcards is a complete one-stop resource for newcomers and experienced collectors alike. It includes:

  • More than 1,500 illustrations
  • Real Photo Postcards (RPPCs), linens, chromes, signed artist cards, sets and series, hand-colored cards, error cards, composites, mechanicals and novelties, and more
  • Christmas, Halloween, comics, and other popular categories
  • famous artists like Charles Dana Gibson, Winsor McCay, Alphonse Mucha, and many others
  • history of the hobby and postcard production methods
  • advice for smart buying and collecting
  • valuation charts for hundreds of card types
  • grading instructions
  • check lists for sets and series, to keep track of your collections
  • high-resolution images of more than 1,300 example postcards
  • a comprehensive appendix describing more than 2,000 historic postcard manufacturers and distributors
  • extensive indexes for further research

A postcard collection takes you on a unique trip into the past. Inside this book, you'll find cards of high society and lowbrow humor, natural disasters, social, political, and religious movements, popular artists' illustrations, newspaper comics, circus animals, early movie stars, athletes, planes, trains, automobiles, and the corner general store—and much more!

Authors Q. David Bowers and Mary L. Martin share decades of experience in buying, selling, and collecting. They guide you from the earliest postcards of the 1870s to the Golden Age of the 1890s through the Great War, and to the modern chrome postcards found on store racks today.

“Together, Mary Martin and Dave Bowers have raised the bar for the serious recognition of the postcard as one of the most important forms of mass media in history.”—from the foreword by Leonard A. Lauder

5 Reviews

  • 5
    A very detailed history of postcards beginning with the cards printed for the 1893 World's Columbian Exposition. The text is supplemented with over a 100 postcard illustrations making this complex history understandable by both beginnng and advanc

    Posted by Wayne Nelson on 1st Jan 2021

    This is a "must have" postcard reference book in the library of every postcard collector. Its thoroughness is demonstrated by a 50 page chapter listing all American postcard publishers; Incredible research;

  • 5
    Quality of the Book

    Posted by Richard H. Capps on 30th Oct 2020

    A great book covering the subject of postcards, even defining printer marks. A great source to check one's cards.

  • 5

    Posted by Sal S. on 28th Oct 2020

    Excellent item. Full of helpful and interesting information on background production and collecting Postcards.

  • 5
    A Guide Book of Collectable Postcards

    Posted by Curtis Ballew on 13th Oct 2020

    I enjoyed reading this book and learning about postcard collecting.

  • 4
    Postcards and more

    Posted by Paul on 9th Oct 2020

    I have a lot of reference information for postcards yet this book does provide some information not previously readily available. Human nature is apparent, not a problem though, in that the authors spend more time on the the postcard types that interest them the most. For beginning collectors, an excellent resource. For dealers and more advanced collectors, another good tool to help identify the holy grails.